Shanghai Zhiyu Industrial

Shanghai Zhiyu Industrial is an international group dedicated to the research and production of organic, natural, and ecologically friendly products. In collaboration with Midao Fu Winery, they employ scientific innovation to carry on a 170-year-old intangible cultural heritage craftsmanship to the present society. By combining health and fashion while respecting the heritage, they have created the BERRIN Belle Vin brand. The natural color wine series under this brand, KISS RED, is made from imported black raspberries, alkaline mountain spring water, and carefully brewed rice wine. It retains rich natural anthocyanins, amino acids, and minerals, without any chemical additives. Its sweetness comes from naturally fermented amino glucose. It redefines the beauty of women’s health.

The encounter between intangible cultural heritage and BERRIN Belle Vin turns all human encounters into reunions over “wine,” evoking nostalgia and cherishing the moments.