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Shanghai Yipin Business Consulting Co., Ltd. (EBRAND GROUP) is an enterprise that leverages a global premium supply chain to focus on brand management and cross-border business consulting. Centered on building an advanced membership-based premium retail ecosystem, the company serves China’s mid-to-high-end consumer groups by bringing together scarce, high-quality products from around the world while empowering both domestic and international brands to expand into each other’s markets.
Its business covers six core segments:
1. Fashion
Fashion and light-luxury brands spanning artistic jewelry & fine jewelry, accessible luxury footwear and headwear, and handbags.
2. Home Décor & Art Objects
Artistic decorative home products including European royal porcelain, Italian handcrafted crystal ware, artistic sculptures, and alpaca art pieces. The company also provides high-end spatial soft furnishing styling and holistic design services.
3. Imported Food & Cold Chain
Scarce imported food & beverage products and fresh fruit cold-chain items such as Tasmanian five-star/six-star cherries, renowned winery wines, Western Earl Grey tea, and artisan handmade chocolates.
4. Intangible Cultural Heritage & Eco-Friendly
High-end made-to-order Chinese intangible cultural heritage products & customization services; several eco-friendly brands matched with domestic and overseas ESG cooperation projects.
5. Frontier Technology
Supply chains for hard-tech products such as drones, robots, and high-end smart wearable devices, along with related technology solutions.
6. Business Consulting
End-to-end consulting for overseas brands entering the Chinese market, planning for domestic brands going global, bulk trade matchmaking, and supporting business services.
Company Mission:
Connecting global premium resources, deepening brand management consulting, promoting mutual connectivity between Chinese and international brands, and serving a high-end quality lifestyle.
