JFR Studio

Founded in Shanghai in 2013 by Mr. Jeffrey Zee (Xu Lingxiao), JFR Studio assembles a team of creative and life-oriented young designers. Focusing on the commercial leisure and entertainment sectors, the studio specializes in interior design, brand strategy and professional consulting services.

Since its inception, the studio has completed over a hundred domestic and international projects covering diverse formats, including high-end clubs, F&B spaces, brand showrooms, bars and nightclubs, brand flagship stores, and boutique hotels, serving a wide range of well-known enterprises.

Adhering to client-centricity and functional prioritization, the studio guarantees high-quality project delivery via innovative design concepts, diversified material applications and refined detail control. The team is particularly adept at the full-process integration and execution of overseas projects, with mature end-to-end service capabilities for both domestic and cross-border projects. It provides one-stop services ranging from preliminary conceptual design and on-site communication & coordination to final project implementation and completion.

In terms of technical implementation, the studio is capable of designing and custom-fabricating highly complex geometric structural components. It systematically integrates acoustics, vision, lighting, mechanical, air conditioning and other MEP systems to create unique textured finishes. Meanwhile, the studio offers customized FF&E furniture, soft furnishings and lighting fixtures, as well as a variety of authentic traditional handcrafts. It delivers integrated cross-border solutions covering design, product manufacturing, on-site implementation and professional consulting.

The company’s projects have won numerous professional awards, including the Tokyo Design Awards (Japan), MUSE Design Awards (USA), London Luxury Nightlife Awards, Singapore Interior Design Awards (SIDA), BLT Built Design Awards, FX Interior Design Awards (UK), DNA Paris Design Awards (France), iF Design Award (Germany), Taiwan Interior Design Awards, Architecture MasterPrize (USA), A’ Design Award (Italy), Frame Awards (Netherlands), International Design Awards (IDA, USA), China International Space Design Award, Idea-Tops Award, Successful Design Award, and Golden Pin Design Award (Taiwan).